Celebrated Malaysian actress known for her captivating performances in a diverse range of films and television shows, Michelle Yeoh has been captivating the hearts and minds of many since the early ’90s.
She has received numerous awards and nominations for her powerful performance and elegant presence on-screen, including a BAFTA nomination for her breakout role in Crouching Tiger, Hidden Dragon and a Screen Actors Guild nomination for her performance in Crazy Rich Asians.
More recently, she became the first Malaysian actress to have won an Oscar – and of course, you must have been living under a rock if you don’t already know about this!
Now, the acclaimed actress is set to captivate audiences once again as the star of La Mer’s new social campaign, showcasing her enduring beauty and grace.
Michelle Yeoh embodies the timeless duality of strength and softness in La Mer’s new campaign, reflecting the brand’s philosophy of achieving natural beauty at any age.
“It’s a place where I find calm and inspiration and it brings warm memories of my time spent there with family,” said Michelle. “That same connection is what drew me to La Mer, a brand that understands the healing power of the sea. La Mer products not only make my skin glow and feel healthy, but they also bring the same sense of calm and rejuvenation I feel when I’m by the ocean.”
A journey to the past
The acclaimed actress is set to star in a series of captivating social-first films, directed by the talented Yvan Fabing. His remarkable skills for photography, coupled with an imaginative and extensive experience as an art director has earned him an impressive roster of clients including, Man About Town, Garage, Nike, Y3 Adidas, DKNY, Lancome, and Cartier.
The first chapter of this enthralling series will take us on a mesmerising journey through Michelle’s past, exploring how her experiences and memories have helped shape her identity.
With Michelle Yeoh as the face of the new social campaign, La Mer is poised to continue exemplifying timeless strength and softness, inspired by the healing power of the sea, time, and water in thematic storytelling.
The new La Mer moisturizing soft cream is now available
La Mer’s reformulated moisturizing soft cream is now accessible in Malaysia through La Mer stores or website, Sephora, and Lazada. This remarkable cream provides a soft, illuminating transformation within the skin’s surface for a radiant and youthful glow!
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