Spanish fashion retailer Zara has officially announced it is entering the beauty space and will be releasing a new line of makeup products that will include lipsticks, eyeshadows, blushes, and nail polishes.

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The new product category – Zara Beauty – is headed by makeup artist Diane Kendal, who is also a product consultant and developer beauty brands such as Marc Jacobs Beauty and Calvin Klein Cosmetics.

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From the preview images, Zara Beauty products have sleek, minimalist packages. They may feel high-end but prices are said to range between US$8 and US$26, and refills starting at US$5. Zara Beauty also said that they are shade- and gender-inclusive.

What products can you find in Zara Beauty?

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Its debut collection is surprisingly huge.

At launch, you can look forward to:

  • Six lip products: Ultimatte Matte Lipstick, Cult Satin Lipstick, Tinted Balm Lipstick, Stiletto Demi-Matte Lipstick, Nourishing Jelly Oil, and the Velvet Pigment Lip Gloss
  • Four eye products: Eye Colour in 6 Eyeshadow Palette (in five shades), Eye Colour in 2 Eyeshadow Duo (in nine duos), Metal Foil Loose Pigment (in four shades), and one eyeliner
  • 23 face products: These include nine bronzers, nine blushes, two highlighters, and three face palettes
  • Six brushes: These are designed to help you apply the products they’ve launched
  • 39 nail polishes: These are said to be made with natural ingredients

Zara Beauty launches on 12 May at Zara.com. There isn’t news on whether it’ll be available at retail locations in Malaysia.

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