Even though April Fools’ Day is over, it seems we can still look forward to quirky products from beloved beauty brands!
Rare Beauty has recently introduced two pet toys inspired by their popular products. Now, makeup enthusiasts can share their love for beauty with their furry friends in a safe and enjoyable way.
After all, Rare Beauty’s products are now officially certified cruelty-free, giving you peace of mind while shopping.
You can indulge in your favorite products, knowing they were developed with safety in mind, and treat your pet to interactive and fun bonding time.
If you’re curious about this exciting milestone for the brand, and the creation of these unique toys, keep reading for all the details!
Why Pet Toys?

Credits: @rarebeauty/Instagram
While these new products may seem unexpected, they were actually developed for a great cause!
Rare Beauty has recently achieved Leaping Bunny certification, and they’re celebrating by offering these special goodies for your furry friends.
The Leaping Bunny Program, established by eight animal protection groups, ensures that certified companies like Rare Beauty are committed to creating products that are completely free from animal testing at every stage of development.
While Rare Beauty has always prioritised cruelty-free products, the Leaping Bunny certification solidifies their commitment and assures shoppers that no animals were harmed in the making of their items.

Credits: @rarebeauty/Instagram
By participating in this rigorous program, Rare Beauty demonstrates their unwavering dedication to animal welfare, reaching an important milestone for the brand!
To commemorate the fantastic news, they released these adorable pet toys on April 11th, coinciding with National Pet Day in the US.

Credits: @rarebeauty/Instagram
What’s more, Selena Gomez herself is a devoted dog lover, and has two adorable pups named Winnie and Daisy.
So, it’s no wonder that she chose pet toys to celebrate this significant achievement for her brand!
Options For Your Furry Friend
Check out the Soft Pooch Blush and Pawfect Strokes Mascara, inspired by the brand’s bestsellers, to match your makeup with your pets’ playthings!

Credits: @rarebeauty/Instagram
The Soft Pooch Blush is a copy of the viral Soft Pinch Liquid Blush, popularly considered the brand’s most well-known product.
This toy features a plush tube that can be easily unscrewed, revealing an “applicator” that imitates the design of the actual blush!
Plus, the “applicator” makes squeaking and crinkling sounds, making playtime even more enjoyable for your pet.

Credits: @rarebeauty/Instagram
Meanwhile, the Pawfect Strokes Mascara is a recreation of the beloved Perfect Strokes Universal Volumizing Mascara!
With a removable mascara wand that adds a fun squeaky and crinkly sound, accompanied by a fluffy tip, your furry friend will absolutely adore this delightful toy.

Credits: @rarebeauty/Instagram
If you want to get your hands on these toys for your furry friends, you can find the mascara and blush toy on the Rare Beauty website for US$18 (approximately RM85.98) each.
These products don’t currently ship to Malaysia, but you can make use of postal forwarding services like MyUS to get your hands on these adorable toys!
Featured image credits: @rarebeauty/Instagram.