With growing concerns of climate change around the world, it may be more important than ever to focus on sustainability, even in our beauty purchases. But in the beauty world, there aren’t many sustainable brands to choose from.
You’ll be glad to know that we have another sustainable option to choose from as Korea’s leading sustainable beauty brand I’m From is now available in Malaysia.
The brand believes in embracing a harmonious, symbiotic relationship with nature while restoring and rejuvenating the skin to its optimal health. Their philosophy is built on using natural ingredients and preserving them in their original state in their products.
From growing crops to shipping products, they go through strict procedures and regulations to ensure minimal environmental impact. All the while delivering nourishing and effective products in a transparent manner.
They have also received PETA’s Global Animal Test-Free certification that verifies that their products are not used on animals and are 100% cruelty free.
I’m From has been used by figures such as Hyram Yarbro, James Welsh, and Wishtrend TV. Formulated to suit all skin types, the brand features seven different ranges including Honey, Ginseng, Mugwort, Fig, Vitamin Tree, Rice, and Pear.
Their best-selling honey range
Honey is always a good ingredient when it comes to beauty products. It’s antibacterial, moisturising, anti-ageing, and more.
The honey used in this product range is harvested once a year from the Hamyang Wolpyeong Village in Mount Jiri of South Korea, which is an ideal ecosystem for bee colonies as they remain undisturbed and are exposed to different flora all year round.
Upon harvest, it is turned into a special complex called the Honey Glow Queen, which blends pure and unprocessed honey, black bee propolis, turmeric, bee pollen, bee venom, cinnamon, and royal jelly to moisturise distressed skin.
I’m From Honey Mask
Formulated with 38.7% natural honey, this mask is rich, velvety, and surprisingly non-sticky. It sinks into the skin for intense hydration and deep nourishment for soft, hydrated, and plumper-looking skin.
If you use it regularly, you can revitalize your dull, tired, and dehydrated skin and achieve a lit-from-within glow that is sure to get people to notice you.
You can also get their products at Watsons stores and online from 21 December onwards.