Move over, latte makeup, the “matcha latte” look is going viral now

The latte makeup had a good run on social media. A new makeup sensation is taking over, inspired by the silky charm of matcha milk tea.

The ‘Matcha Latte’ makeup trend draws its colour palette from the beloved green elixir and you’ll probably be seeing all over your feed for the next few months.

What is ‘Matcha Latte’ makeup?

Inspired by Japanese green tea, this stunning look adorned with distinctive green hues promises to illuminate your eyes and enhance your complexion.

@alissajanay1

A little twist on latte makeup just because i love matcha 🍵🥰

♬ original sound – Alissajanay

The best part? It’s much easier to achieve this look than it appears! Let Daily Vanity guide you through the steps of recreating this captivating look, inspired by the tutorial from TikTok creator, @zoekimkaneally.

Step 1: Achieving a naturally radiant base

Before diving into the delightful world of ‘Matcha Latte’ makeup, prepare your canvas. Zoe starts with the KVD Good Apple Serum Foundation and follows up with the Youth To The People Superberry Hydrate + Glow Facial Oil to create a radiant base.

She then applies a thin layer of the Hourglass Ambient Soft Glow Foundation to achieve a lightweight, illuminating effect that imparts a dewy glow. Using a damp beauty blender, gently blend the product into your skin.

To maintain a natural look, use minimal concealer strategically to brighten and lift your face. Zoe opts for the Hourglass Vanish Airbrush Concealer, lightly dotting it under the eyes, at the sides of the nose, and between the eyebrows.

Feel free to do some spot-concealing if needed!

Where to find the products she used?

• KVD Good Apple Serum retails for RM200 at Sephora.
• Hourglass Ambient Soft Glow Foundation retails for RM307 at Sephora.
• Youth To The People Superberry Hydrate + Glow Facial Oil retails for RM275 at Shopee.
• Hourglass Vanish Airbrush Concealer retails for RM191 at Sephora.

Step 2: Infusing a luminous, latte bronze

Zoe enhances the natural radiance with the Physicians Formula Murumuru Butter Bronzer, known for its creamy and skin-like texture.

Gently bronze around your temples, forehead, and the highpoints of your cheekbones, and don’t forget your neck!

To maintain that glow, Zoe skips setting her base with any powder.

Where to find the products she used?

• Physicians Formula Murumuru Butter Bronzer retails for RM321.76 at Lazada.

Step 3: Achieving a natural, supple nude lip

For a natural lip look, define your lip line with a lip liner, and then gently blend the product with your finger to blur any harsh lines.

Zoe uses the MAC Cosmetics Lip Pencil, but any lip liner shade that complements your natural lip tone will work.

To achieve a soft and supple lip, she adds a glossy touch with the Hourglass Phantom Volumizing Glossy Balm.

Where to find the products she used?

• MAC Cosmetics Lip Pencil (Shade #Stone) retails for RM109 at MAC online and counters.
• Hourglass Phantom Volumizing Glossy Balm (Shade #Mist) retails for RM195 at Hourglass online.

Step 4: Illuminating the face with a soft, ambient glow

To create a long-lasting radiant glow, Zoe selects a shimmery bronze shade from the Hourglass Ambient Lighting Palette, enhancing the bronzer.

With a fluffy brush, sweep the pigment across your cheekbones, temples, and brow bone to highlight these areas.

Where to find the products she used?

• Hourglass Ambient Lighting Palette retails for RM375.00 at Hourglass online.

Step 5: Crafting the ‘matcha’ eyeshadow look

To create a milky green eye with a touch of allure, Zoe applies a matcha green eyeshadow from the Colourpop Fresh Greens palette.

Using a medium-sized eyeshadow brush, pack the pigment onto your eyelids. Then, blend it outwards with a blending brush to soften any harsh lines.

With a smaller brush, extend the same matcha-colored eyeshadow to your lower lash line, gently buffing and blending away any harsh lines.

Next, add a touch of olive eyeshadow, lightly applying it to the centre of your lower lash line.

Take a shimmery golden-olive shade and sweep it over your lower lash line, extending it upward and outward to meet the outer corners of your eyes.

For an extra pop of green, Zoe lines her waterline with the Urban Decay Mildew eyeliner.

Where to find the products she used?

• Colourpop Fresh Greens palette retails for US$14 (~RM48.71) at Colourpop online.
• Urban Decay Mildew eyeliner retails for RM131 at Lazada.

Step 6: Finish the look with dreamy lashes and fluffy brows

For your lashes, apply your preferred mascara after curling. Keep them long, full, and lifted, avoiding excessive layers that may clump.

Using a brow pencil with a wider tip, Zoe opts for the Benefit Goof Proof Brow to lightly fill in any gaps in her eyebrows. To achieve fuller and more lifted brows, use a spooly tool to brush them upwards.

Here’s a pro tip from Zoe: to create fluffy brows, lightly dust a fine translucent setting powder over your eyebrows!

Where to find the products she used?

• Benefit Cosmetics Goof Proof Eyebrow Pencil retails for RM136 at Sephora.

And there you have it – a look that’s easy and undeniably flattering, celebrating the matcha drink in all its glory!

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Featured image credits: @zoekimkaneally/TikTok, @isabellekategm/TikTok, @janellemariss/TikTok.