Local entrepreneurs have levelled up a notch in creating beauty products that cater perfectly to Malaysian skin, be it makeup or skincare – and we’re glad!
Not only are Malaysian beauty brands generally more affordable, but many are also halal-certified, vegan, and cruelty-free to cater to a wider audience.
If you want to fill your beauty routine with the best local products in the market, Daily Vanity has rounded up the top Malaysian beauty brands you should definitely get your hands on, pronto.
Claire Organics

Claire Organics was one of the pioneers of organic beauty brands in Malaysia. The brand is known for its all-natural skincare products and minimalist packaging.
All products are carefully formulated using only natural ingredients and remedies. The soaps are handcrafted, and the other skincare items are brimmed with healing and nourishing properties that can be used even by those with the most sensitive skin.
Expecting mothers and babies can also use Clair Organics products without worry, making it one of the most trusted Malaysian beauty brands around. One of their best-selling products is their Healing Balm, the perfect treatment for skin flare-ups caused by eczema and insect bites.
You can find Claire Organics online at their official website, Shopee, Lazada and in-store at all leading branches nationwide.
Fame Cosmetics

Fame Cosmetics is the brainchild of Malaysian beauty bloggers Raja Elly Yusnita and Nur Hafiza Burnahuddin. They debuted their first range of products in 2015, which were predominantly skincare.
Because the competition for Malaysian beauty products was just a handful at the time, the launch of Fam Cosmetics went viral nationwide. Their entire skincare range sold out in just a matter of days, which prompted the founders to make Fame a full-time business.
They leaned into the success and launched their Matte Lip Creams, which attained a similar success level. It comes in more than ten different shades and has a huge cult following in all Malaysian states.
You can find Fame Cosmetics on Shopee.
Jeanie Botanicals

Thanks to 10 years of experience in the nutrition and wellness industry, Jeanie of Jeanie Botanicals has managed to create an innovative clean beauty line that is made for every Malaysian who’s looking for effective yet natural skincare and wellness products.
Their Luxury Face Oil, made from a precious blend of 12 all-natural botanical oils, is one of the best-selling products in their skincare range. All products are affordable and accessible to every market in Malaysia.
You can find Jeanie Botanicals online at their official website.
Kayman Beauty

Kayman Beauty is a brand raved by Malaysians everywhere. The product line is mostly catered to Malaysian skin, with activated charcoal usually featured as their product’s main ingredient to help keep oil and shine at bay.
Kayman Beauty sets itself apart by being a proponent of skincare health. Try their popular BluMarine Moisturizing Cream, which combines five essential ceramides and a peptide complex for enhanced protection, while mineral-rich deep sea water delivers lasting hydration.
You can find Kayman Beauty online at their official website and other partner retailers.
Nita Cosmetics

Since it was established in 2016, Malaysian beauty brand Nita Cosmetics has already amassed thousands of followers because of its quirky and fun makeup line that features local customs and culture.
The brand’s founder, Aznita Azman, always incorporates her fun and upbeat personality in each Nita Cosmetics product. She also makes sure that every product they release is affordable, easy to use, and perfectly suitable for all types of skin tones.
They offer an extensive range of products, from lip liners to makeup removers. One of their best-selling products is their 2-in-1 Pemadam Foundation & Concealer, which offers 16 different shades to cater to all skin tones.
You can find Nita Cosmetics online at their official website. They also have an official store in Shopee.
Orkid Cosmetics

A certified Halal, vegan and cruelty-free cosmetics company, Orkid Cosmetics designs and sells liquid lipsticks with cool kids and conscious women in mind. Every product in their arsenal is locally sourced and manufactured, including the ingredients and formula.
Because of the brand’s Halal certification, every Muslim babe can rock different colours of their best-selling matte liquid lipsticks every day without reservation. The liquid lipsticks are transfer-proof, non-toxic, and free from artificial fragrances.
You can find Orkid Cosmetics online on Shopee.
Pretty Suci

There has never been an exclusive Halal beauty brand in Malaysia until 2017 when Pretty Suci launched its official online beauty store.
The brainchild of best friends and businesswomen Tunku Dato’ Kaiyisah Kamil Ikram and Natasha Mohammad Ozeir, Pretty Suci is an innovative Malaysian beauty brand that is meant for Muslims and non-Muslims alike.
The brand features makeup, nail polish, and even skincare for men. All products are Halal-certified, cruelty-free, and produced entirely in Malaysia.
You can find Pretty Suci online at their official website.
Simplysiti

Founded by famous Malaysian singer Dato’ Sri Siti Nurhaliza Tarudin in 2010, Simplysiti is a well-known local celebrity makeup brand raved by her fans and beauty junkies alike.
Aside from cosmetics, Simplysiti also offers makeup brushes and fragrances. The Malaysian beauty brand is known for its luxe packaging and products that can rival international brands.
One of their best-selling products is the Argan Wonder Foundation Skin Perfecting SPF20, a lightweight, medium-coverage foundation suitable for dry and mature skin. Their Luminous White Day Moisturiser is also a fan favourite.
You can find Simplysiti at all leading retailers in Malaysia. They are also available at their official website, Shopee, and Watsons.
SO.LEK Cosmetics

You might have heard of the Gincu Lip Cream – almost every Malay babe has one! It’s one of the bestselling products of SO.LEK Cosmetics, a local beauty brand birthed by siblings Dahlia Nadirah and Luqman Hakim.
This Malaysian beauty brand only launched a couple of years ago but quickly gained popularity because of its commitment to exclusively catering to the local scene. The result? Thousands of loyal customers and an expanded product range!
You can find SO.LEK Cosmetics on Shopee and their official website.
The Mineraw

The Mineraw prides itself as a Malaysian beauty brand that offers natural and sustainable skincare and beauty products. All ingredients used in manufacturing every product line are made out of raw ingredients, meaning no chemical or artificial ingredients are involved.
The brand’s founder, Jidienne Ibañez, is an environmentalist and skincare enthusiast, so it probably isn’t surprising that everything from their bath soaps to body scrubs is vegan and cruelty-free, Their products are also suitable for all genders and skin types.
Their Makeup Remover Cleansing Oil is one of the best-selling products in their arsenal. Designed to gently lift off makeup and sunscreen without damaging the skin, it’s fragrance-, perfume-, and essential oil-free.
You can find The Mineraw online at their official website and in-store in all leading retail partner stores nationwide.
Velvet Vanity

Velvet Vanity is a local pioneer of vegan beauty products in Malaysia. Inspired by the local youth culture, founder Adlina Nadhirah developed vegan and cruelty-free makeup products made for everyday wear.
Their best-selling product, the Liquid Matte Lipstick, offers different shades that are specifically tailored to Malaysian skin. It’s transfer-proof, lightweight, and easy to remove.
You can find Velvet Vanity online at their official website.