Beauty stores and drugstores are overflowing with a variety of serums, from eyelash serums to hyaluronic acid options. However, if you can only choose one to incorporate into your skincare routine, make it a vitamin C serum.

Vitamin C is an incredible antioxidant that enhances your skin’s brightness by inhibiting excess pigment production, reduces the appearance of fine lines by promoting collagen production, and shields your skin from harmful free radicals and environmental damage. The catch? It tends to be pricier per ounce than many other products.

Once you start noticing the benefits of a quality vitamin C serum, you’ll find yourself needing less foundation, concealer, and highlighter, which can ultimately save you money. Below, we’ll guide you on what to consider when selecting vitamin C serums and highlight some of the best options worth your investment.

What To Look For in Vitamin C Serums

There are several forms of vitamin C, and not all are created equal. Check the serum’s label for L-ascorbic acid, which is considered to be one of the best forms of vitamin C for the skin. Better yet, tetrahexyldecyl ascorbate, which is a stable, oil-soluble form of vitamin C.

If you can’t find those two in the ingredients list of your vitamin C serum, look for these useful forms of vitamin C:

  • Ascorbic acid
  • Ascorbic acid sulfate
  • Ascorbyl 6 palmitate
  • Ascorbyl glucoside
  • Disodium isostearyl 2-0 L-ascorbyl phosphate (VCP-IS-Na)
  • Magnesium ascorbyl phosphate
  • Sodium ascorbyl phosphate
  • Tetrahexyldecyl ascorbate

Since vitamin C is also notoriously unstable, especially when it’s exposed to air and light, it’s best to pick a formula that comes in an airtight pump or opaque bottle. To extend its shelf life, you should also remember to store it in a cool, dark place, away from direct sunlight.

You may associate vitamin C with a bright orange colour, but that doesn’t always apply to the best vitamin C serums. Active vitamin C solutions should be almost colourless or bear a champagne tint. However, during the manufacturing process, other ingredients may be whisked in, which can sometimes darken the colour of the vitamin C serum. So even though it looks yellow or orange, it can still contain active vitamin C.

How To Use Vitamin C Serums in Your Routine

In general, it’s best to cleanse and tone before applying a vitamin C serum on your face. You’ll only need a few drops of serum, which you should pat gently on your skin with your fingertips. After that, you can finish up your routine with a moisturiser and sunscreen. Vitamin C serums can be used once or twice a day, morning and/or night.

To help you cut through the clutter and make it a little less overwhelming for you, we’ve picked out the best vitamin C serums on the market. These are suitable for a wide range of skin types and there’s one to fit every budget.

Best Vitamin C Serums in Malaysia

Mad Hippie Vitamin C Serum

Since vitamin C serums are so active, some of them can cause a tingling or burning sensation upon application. That is why this natural option from Mad Hippie skips out on additives and preservatives, making it gentle for even the most sensitive skin types, yet powerful enough to make a visible difference to your complexion.

With a refreshing citrus smell, this green beauty option will leave your skin feeling firmer and brighter with continued use. Simply apply a few drops all over your face in the morning and evening for a radiant glow.

Mad Hippie Vitamin C Serum retails for RM116.91 at iHerb.

SkinCeuticals C E Ferulic

Few vitamin C serums have gained the fame of SkinCeuticals’ C E Ferulic, and the hype is certainly warranted. The formula contains 15% of pure vitamin C, vitamin E, and ferulic acid to help even out pigmentation.

The potent blend also prevents damage throughout the day by neutralising free radicals caused by UVA/UVB rays, infrared radiation, and pollution. This vitamin C serum is truly in a league of its own – it has won a handful of awards and is a go-to pick for dermatologists everywhere.

SkinCeuticals C E Ferulic retails for RM1,061 at Shopee. A discount is available at the time of writing. Tap into the link to see updated price.

The Ordinary Ascorbyl Glucoside Solution 12%

If you’ve been searching for a way to brighten dull skin or even out your skin tone, this serum by The Ordinary is an affordable solution to look into. With its lightweight texture, this potent blend of 12% ascorbyl glucoside goes on nice and smooth, delivering a shot of antioxidants to your skin.

Ascorbyl glucoside is a stable, water-soluble derivative of vitamin C that’s comfortable to use. By stimulating collagen synthesis and inhibiting melanin production, the serum brightens the skin and reduces signs of ageing.

The Ordinary Ascorbyl Glucoside Solution 12% retails for RM119.79 at Shopee. A discount is available at the time of writing. Tap into the link to see updated price.

Paula’s Choice C15 Super Booster

Made with a whopping 15% of stabilised L-ascorbic acid, just a drop or two of Paula’s Choice Resist C15 Super Booster added to your daily moisturiser will brighten, tighten, and smooth your skin.

There are vitamin E and ferulic acid in the formula too, which help to nourish and protect your skin from damage caused by free radicals. Peptides in the serum aid in collagen and elastin production to keep your skin smooth and supple too.

Paula’s Choice C15 Super Booster retails for RM269 at Paula’s Choice

Tatcha Violet-C Brightening Serum 20% Vitamin C + 10% AHA

This popular Tatcha serum may have a hefty price tag on it, but it’s worth every penny. The Violet-C Brightening Serum contains a whopping 20% of vitamin C to help your skin achieve that coveted lit-from-within look.

It also uses fruit-derived AHAs to slough away dead skin cells to restore radiance and even out your skin tone. Japanese angelica root helps to lighten the appearance of stubborn dark spots, discolouration, hyperpigmentation, and post-acne scarring.

Tatcha Violet-C Brightening Serum 20% Vitamin C + 10% AHA retails for RM500 at Sephora.

Drunk Elephant C-Firma Day Serum

From beauty editors to dermatologists, it seems like everyone’s raved about Drunk Elephant’s C-Firma Day Serum. With its list of high-quality ingredients, it’s easy to see why. Pumpkin and pomegranate enzymes help with cellular turnover and gently exfoliate the skin while vitamin C and ferulic acid naturally brighten skin and help protect against damage.

What’s more, the cooling sensation of this clear gel will soothe even the most inflamed, sensitive skin. After cleansing in the morning, spread a pea-sized amount all over your face, neck, and chest. And here’s a fun fact: the C-Firma has a reservoir effect on the skin, which means it continues to work for up to 72 hours, even after you’ve cleansed your skin.

Drunk Elephant C-Firma Day Serum retails for RM380 at Sephora

Glow Recipe Pineapple-C Brightening Serum

We can’t resist this cute pineapple-shaped bottle of goodness. Glow Recipe’s Pineapple-C Brightening Serum contains 22% of pineapple juice, which is one of the most potent forms of natural vitamin C. On top of that, there’s pure ascorbic acid and stable 3-O-ethyl ascorbic acid to combat acne scars, dark spots, and hyperpigmentation.

The lightweight serum also uses natural AHAs and bromelain enzymes from pineapple to gently exfoliate the skin, while skin soothers like chamomile and aloe vera ensure that your skin stays calm and refreshed.

Glow Recipe Pineapple-C Brightening Serum retails for €49 (RM230.59) at Cultbeauty

Kiehl’s Powerful-Strength Line-Reducing Concentrate

When Kiehl’s gave one of its bestsellers a facelift, it added a higher concentration of vitamin C to the formula along with hyaluronic acid. Now, this Powerful-Strength Line-Reducing Concentrate boasts a formidable 12.5% of L-ascorbic acid to visibly reduce the appearance of fine lines and wrinkles, boost radiance, and refine skin texture.

One of the most popular vitamin C serums around, it’s been said that a bottle sells at a rate of over one per minute around the world.

Kiehl’s Powerful-Strength Line-Reducing Concentrate retails for RN350 at Kiehl’s

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum

While most vitamin c serums contain L-ascorbic acid, this one is made with the gold standard tetrahexyldecyl ascorbate. Albeit expensive, we highly suggest adding this mighty vitamin C serum to your lineup if you have acne-prone skin. In addition to its potent form of vitamin C, it also contains glycolic acid, which is known to exfoliate the top layer of your skin.

The unique blend helps lighten discoloured acne scars while also preventing future breakouts. Unlike most liquid vitamin c serums, this one has a thicker, richer consistency, almost like a moisturiser. That said, the formula melts right into the skin and leaves you glowing.

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum retails for RM620 at Sephora.

La Roche-Posay Pure Vitamin C10 Serum

The name of La Roche-Posay’s vitamin C serum is as straightforward as it gets. The Pure Vitamin C10 contains 10% of L-ascorbic acid to renew your skin as it targets wrinkles and fine lines, dullness and lack of luminosity, and irregular skin texture.

Look a little closer and you’ll find that this serum does more than just brighten your complexion. It also contains salicylic acid to clarify a congested complexion, while hyaluronic acid keeps your skin soft and smooth. The formula uses La Roche-Posay’s neurosensine to soothe sensitive skin too.

La Roche-Posay Pure Vitamin C10 Serum retails for RM280.83 at Care to Beauty

NIOD Ethylated L Ascorbic Acid 30% Network

If the name of this product from NIOD gave you dreadful flashbacks of your chemistry lesson, don’t panic. It’s only a science-y way of telling you that it’s vitamin C serum. This potent formula contains 30% of L-ascorbic acid – possibly the highest concentration on our list.

The serum forms protective barrier as soon as you smooth it on your skin, which helps to fight against oxidation while simultaneously reducing discolouration. It supports your skin’s collagen production and revives your skin tone too.

NIOD Ethylated L Ascorbic Acid 30% Network retails for USD56.25 (~RM242) at Beauty Bay.

Allies of Skin 20% Vitamin C Brighten and Firm Serum

A new product in the Allies of Skin family, the 20% Vitamin C Brighten and Firm Serum is one of a few waterless vitamin C serums out there, which means it won’t oxidise as easily. This next-generation formula harnesses a stable, ethylated form of 20% pure L-ascorbic acid to provide excellent antioxidant protection.

This multi-tasking ingredient also helps to strengthen your skin barrier and encourage cellular renewal, which in turn promotes firmer, brighter skin. The benefits don’t end there. The serum also uses orange extract to boost elasticity and smoothness, as well as a complex of gluthathione and three further antioxidants to protect your skin and diminish dullness.

Allies Of Skin 20% Vitamin C Brighten and Firm Serum retails for RM502 at Sephora.

By Wishtrend Pure Vitamin C 21.5% Advanced Serum

Made with 21.5% of ascorbic acid, By Wishtrend’s bestselling vitamin C serum is a fast-absorbing formula that helps to fade acne scars, brighten dull skin, and even out your complexion. It also contains 70% of vitamin tree water, which cools your skin and reduces redness, stat.

There’s added sodium hyaluronate in the serum to draw and lock in moisture deep within your skin too, leaving you with plumper, more radiant skin.

By Wishtrend Pure Vitamin C 21.5% Advanced Serum retails for RM140.59 at YesStyle. A discount is available at the time of writing. Tap into the link to see updated price.

Featured images taken from @jazmingvasquez, @skincarealisha and @_aaliaaaa on TikTok.